about
Concept Incarnate is a boutique graphic design agency serving businesses in San Antonio.
We specialize in communications, and enjoy bringing a message across multiple channels, such as web, print and video.
From sketch to full production...
we help small business to re-define who they are.
We help small businesses in San Antonio to define and refine their brand identities through web design and graphic design services.
We are here to make companies look good and have a story to back up their image. We believe people buy stories, not products or services; this is why people choose brand names (stories), over generic labels. We want to help your business thrive, by curating a brand for your business to sell.
Our Mission
We want to elevate the appreciation of graphic design for the general public in Texas, with a focus on San Antonio.
Where better to open the eye’s of the public than in our own neighborhood?
We hope more people can understand the value of design and hoping they may learn a few design principles that can apply to many aspects of work or life. For instance, unity, variety, repetition, hierarchy, aren’t just good principles for graphics, but for a healthy lifestyle as well. We guess we just love design and want to share the love?
Sugar and Spice Salsa and Everything Nice.
We understand the local cultural needs of San Antonio.
We Are Interested in a Long-Term Relationship
We want to create a logo in a creative and effective way that allows it last 10 years. We want to make a website have manageable content and flexibility so that the client are not shopping for another website design next year. We want to create design assets that have a long shelf life, giving clients more return on investment.
We find that after a client does business with us, they will stick around and ask for help designing other supporting marketing materials, such as brochures and business cards.
Honesty is Our Policy
We listen to our clients, hear their goals, identify their problems and provide them with a great solution, even if it was not the solution that they were expecting. We want to curate the best image for your business, using the best communication channels available to reach your audience. If we think that you are not ready for a design project, we will let you know. We would rather you get the right advice for your situation, rather than you go forward with a design project that is not going to bring you much value.
Goal
The goal of Concept Incarnate is to shape and enhance brand identities based off of goals set by clients, allowing clients to put on their big-boy pants and grow to the next level, while teaching our clients the value of design.
Values
Make Good Design
Community
As part of the San Antonio community, we love to give back to our neighbors. We are only as strong as our weakest link in our community. We like to think that design is one way to help small businesses. People need to know what they offer. If someone does not know that a business or it’s services/products exist, they can not even imagine to do business with them. We want people to shop locally from small businesses.
But this is not enough, Concept Incarnate likes to contribute more directly to our community. We manage to help local non-profits with design on a Pro-bono basis. We have offered fully functional, free websites to worthy non-profits, to the same quality as we would have given to paying customers. We have also helped with supporting print design for non-profits too.
Team Member Happiness
The thing that we value the most is one of the driving reasons that the owner of Concept Incarnate wanted to expand. We want to make sure our team members are happy. In fact, we actually shy away from saying employee, and opt for the word, “team member.” This is because the word, “employee,” by definition of the Texas government is to ‘submit or to slave for.’ We respect out team members
and certainly do not want to have them slaving away at a job they hate. We want our team members to feel empowered, free, and happy.
We treat team members with a professional respect. We want to provide our team members with more than a bare minimum wage, because when you are secure and happy in your personal life, this happiness will abundantly spread into your work life. We feel that there are many jobs where one can be unhappy at; we can’t change what other businesses do, but we can control what we do. Quality of life happiness of team members is very important to us; life is to short to be unhappy at a job that one spends most of their day at.
Our Evil Corporate Plans
In the long term, Concept Incarnate does not plan to sell out or move away from San Antonio. We ust love design and San Antonio too much to ever stop and can’t imagine ever doing anything different. We plan to grow the creative team to better serve our hometown with marketing and communication offerings that small businesses need to grow.
Organization’s Background
Concept Incarnate specializes in providing graphic design services for print and web-based mediums. We love design jobs that are inclusive of web, video and print based assets, as reaching your audience by multiple channels is much more effective than trying to reach your audience with one piece of marketing material.
Carrying a unified look, feel and message across multiple mediums brings us delight. As with any medium of design, the medium of design should celebrate it’s medium. By this we mean, print pieces should have folds in the paper that enhance communications... in fact, the paper (type) itself should be considered part of the message. We also understand when it comes to motion graphics, people do not want to see a video that looks like someone exported a Power Point to a movie file; the motion of the graphics should add to communications and not be there for the simply sake of unjustified movement. No one wants to read paragraphs off a video frame.
Concept Incarnate started in 2008, with the entrepreneurship of Ellice Sanchez. She was ready to begin designing for client while still in college and was not afraid to start designing collateral for local businesses; it was this motivation and drive that helped her establish a diverse portfolio and her own design agency. Since then, Sanchez has worked to gain higher profile clientele, and provider larger projects with greater value to Concept Incarnate’s growing client base.
I don’t plan on becoming a millionaire or some sort of international design firm. Money and power are not my goals; helping small business grow is my goal. I just want to make good design for San Antonio, and the rest of Texas, at living wages. I want to open up the eyes of San Antonians and Texans to have a true appreciation for good design and how in contributes functionally to a goal of a product, service or idea.
-Ellice Sanchez, Designer-in-Chief